Target Audiences

 Target audiences ♡

♡ Gender

♡ Race

♡ Age

♡ Class

♡ Ethnicity

We may also consider:

♡ Psychographics: personality traits and interests

♡ Geodemographics: local geographic and cultural impact

♡ Sexual orientation

Geo demographic profile of audiences

♡ segment audiences by where they live (i.e: home address or school)

♡ use location data to assume wealth of audience 

♡ filter local advertising to advance demographics (like income, home ownership, race/ethnicity, and family structure) through location data

My demographic:

Gender: male

Race: white

Age: 16

Class: upper-middle (parents economic situation)

Ethnicity: Jewish, British

Geo-demographics: Totteridge, North-West London 

Psychographic: hardworking, fun